Retailer-specific SEO recipe-US
Appearing amongst the very first results on a retailer’s website is critical. Even if no conversion occurs, being visible means being top of mind. In the omnichannel environment, shoppers use search to browse, so optimizing for a retailer’s SEO algorithm is a brand-building exercise as well as a sales driver.
What this guide contains:
Three retailer-specific tables that reveal how to optimize your product detail page (PDP) for optimum search ranking impact at Walmart, Kroger and Albertsons for the ‘pasta’ keyword.
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