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Webinar recording: Mastering omnichannel regulations: Raise a glass to best practices in the industry!
For companies in regulated industries ranging from alcohol to healthcare, omnichannel agility is make-or-break and can be a key competitive edge. We’ll showcase vital insights in regulatory spaces that CPGs who think outside the box can benefit from.
Webinar recording: Comment gérer la complexité du eretail media : les clés de la réussite
Apprenez davantage les éléments essentiels de notre exclusive webinaire sur “Comment gérer la complexité du eretail media : les clés de la réussite”
Eretail media transformation
CPG eretail media is changing rapidly. Retailer sites are becoming media platforms. 3rd party cookies are going away. Here’s how to benefit.
Major KPIs for eretail media
Emedia has some significant advantages over traditional media. Here’s what major eretail media KPIs are and how to use them.
Personalization: Eretail media
Eretail media personalization allows brands to micro target appropriate, customized advertising to the right person at the right time.
What is eretail media?
Eretail media is undergoing significant changes for CPG manufacturers. Online media activations and category-wide tracking are essential …
Eretail media strategy (the four essential ingredients)
Every retail media activation requires an eretail media strategy for every product, retailer and campaign…